Improving Your Social Media Processes with Ric Dragon - Aug 20,2013

In this weeks episode of the B2B Marketing Radio Show, New York Times recognized social media marketing expert Kristina Jaramillo, interviews Social Marketology author Ric Dragon on how to improve your social media processes. What You Will Learn During This Radio Show Interview with Social Marketology Author Ric Dragon How marketing in social media is fundamentally different from conventional marketing and why Why social media marketers need to embrace all the different social sciences (sociology, psychology, neuroscience, statistical analysis etc.) along with the impact these sciences have on social media marketing and why How Ric is leveraging and pivoting his clients desired outcomes with social media, mobile media marketing and digital markting How to awaken your brand and humanize it with personality and voice How to find and identify micro-segments so you can identify with and connect with the right audiences that will make a difference on your bottom line How to identify and target the big whales (AKA influencers) - and the actions you need to take to build relationships with them through social media channels How to put the ball in motion to create your social, mobile and digital marketing plan Listen to this radio show - then check out our guest experts free resources at http://www.b2bmarketingradioshow.com/resources

improving your social media processes | social media marketing | social marketology | Kristina Jaramillo | interview with Ric Dragon